For media inquiries contact Bill Zachary (917) 733-3038

Heinz Results Sour

Eagle Bridge, NY — June 2, 2006 — H. J. Heinz Co. announced yesterday that it is planning to slash 2,700 jobs, eliminate 15 to 20 factories, and cut spending by $355 million. Heinz also announced that it would increase advertising 19% to $317 million.

W Ketchup CEO Dan Oliver reacted to the news by saying: “Heinz spends over $300 million on promotion, but no amount of advertising can convince consumers that Heinz tastes better than W Ketchup. These actions may not force Teresa Heinz and her husband John Kerry to downgrade to first-class from their private jet, the Flying Squirrel, but any reduction in the amount of Teresa’s money going to liberal causes, like Kerry for President, is something all Americans can celebrate.”

Heinz also announced that it is launching 100 new products, and that it’s fastest growing markets are Russia, India, China, and Indonesia. W Ketchup Chairman Bill Zachary commented: “Our fastest growing market is America, and, unlike Heinz, that’s the only place we manufacture and distribute our delicious ketchup.”

In side-by-side taste tests of the leading brands, W Ketchup is second to none. W Ketchup is also the only brand of ketchup to donate a portion of each purchase to the Freedom Alliance Scholarship Fund, which provides scholarships for the children of service members killed in the line of duty.

To order delicious W Ketchup, please visit our website at:



Founded in 2004, W Ketchup™ is a private company that makes ketchup in America solely from ingredients grown in the USA and does not support the Democratic Party. For more information visit, call 1-866-WKETCHUP, or write to 954 Lexington Ave, #236, New York, NY 10021-5013.

< Back to News

©2004 W Ketchup, LLC